Monday, December 21, 2015

Amazon Compensated/Subsidized Reviews

"Hi there,
We use quite a few supplements and nootropics and I noticed you don't have any reviews on your magnesium l-threonate. Would you be interested in providing me a sample (of that one and/or any others you'd like) in exchange for an honest review?
Thanks,
XXXXX"

"Dear xxxxx,

Thank you for your email. The Mag Threonate is a new product hence the current dearth of reviews. It has always been very important to me that all reviews of my products (whether on Amazon or on my home website) are organically driven from full-price purchasers. You sound like an honest person who would write an objective review, however, as you know, reviews placed by compensated/subsidized reviewers are rampant on Amazon. I personally feel they are a fraud upon the consumer, therefore I choose not to participate in creating more of them.
Thanks for considering my point of view.
Kind Regards,
Pete"

That is self explanatory right? Am I the only one who is sick and tired of fake reviews? The easy way is to pay (subsidized/free-products) for reviews to try to drive clicks and sales. But it's wrong in my opinion because no matter what I'm told otherwise, I believe the review is compromised and not objective. Enough problems with shady players in this business no need to add more.