Tuesday, October 18, 2005

Good Design Is Timeless

Hopefully our Customers agree. Take a look and let me know what you think.

While every other supplement site is struggling to provide simple functionality, our goal was simple: leapfrog the entire industry via beautiful design. By definition, a great design will exhibit superior usability and functionality.

Dreaming it, and bringing it to life however are two different challenges. Most businesses today make decisions by meetings and committees. Great ideas get watered down, risk is quashed, the end result is adherence to a so called "industry standard".

Don't have that problem here- our goal was to push the technological envelope to its edge and we did not fear risk.

There are some tweaks to come. The Learn page is up, running, and looks great, but it will soon be home to a technically innovative method of allowing indexing and search. The Learn page will over the coming months and years become a repository of wisdom from some eminently qualified people.

In order to best add value for those that most appreciate it- our repeat, loyal Customers, we are looking at some kind of subscription or member type business model allowing access to this area of the site.

Always let us know how we can serve you better, and expect Relentless Improvement to provide Radical Innovation, Driven By Science And Design™

Cheers!
Pete